Entreptrenurial Deli Presentation Resources
Cash Only
Deven McGlenn, CEO, NeoClone
608/ 260-8190
Cash conservation techniques and bootstrapping your business.
Web sites of Interest:
- How to bootstrap your business to fame and fortune
- Comprehensive resource for all entrepreneurial issues
- Entrepreneurial resource focusing on the fundraising process
- Blog relating simple steps for bootstrapping your business
Perfect Pitch
Laura Strong, President/COO, Quintessence Biosciences
(608) 441-2950
The art of the elevator pitch — nailing your audience with your value proposition in less than two minutes.
Web sites of Interest:
- The Art of the Elevator Pitch
- Point by point description of what makes a great elevator pitch
- A great analogy on delivering elevator pitches. “As seen on TV”
- The Perfect (Elevator) Pitch. It’s a skill every businessperson needs. How to create it, rehearse it, and tailor it for a specific audience
Guerilla Gumbo
Anthony David Adams, CEO, CreditCovers
608-446-4879
Building buzz for your project/company by gaining media coverage without spending on advertising.
Web sites of Interest:
- Damn! I Wish I’d Thought of That!. Word of mouth marketing and other “unusually useful ideas”.
- How to Change the World. “A practical blog for impractical people ”.
- Seth Godin offers up methods and concepts behind guerilla marketing
- Sliced Bread and other marketing delights
- All Marketers are Liars
- Ideas that Spread, Win
- Get the most marketing for your money
Internet a la mode
Troy Vosseller, co-founder, Sconnie Nation
Infusing online edginess into your website and other communications.
Web sites of Interest:
- Unique entrepreneurial ideas
- Social bookmarking script to virally spread your web site’s content
- Information and tools to make a Yahoo internet widget
- Information and tools to make a an Apple Dashboard widget
- Free business or business alter-ego profiles
- Build your own online business! Made to order
“I’ll have what she’s having…”
Rebecca Thorman, Executive Director, Madison Magnet
(608) 443-1948
Identifying, reaching, hiring and motivating employees (Gen Y and others) including use of blogs and social networking.
Web sites of Interest:
- Madison Magnet. Young professionals’ organization serving the next generation of Madison’s leaders
- Advice on navigating beyond the line of work and play for the next generation.
- Advice at the intersection of work and life from The Brazen Careerist
- Glimpses into the millennial mindset - straight from the source.
Fresh Greens
Sonya Newenhouse, President, Madison Environmental Group
608-280-0800
Keeping your business green and sustainable.
Web sites of Interest:
- “How to Make Your Business Greener” – 10 steps from Inc Magazine.
- Great collection of online resources for Green Entrepreneurs, including blogs, success stories and tools.
- Comprehensive site about environmentally friendly innovations and practices. Includes guides such as “How to Green Your Work”.
Check, Please
Chad Sorenson, co-founder of Sologear Corporation
(608) 239-6191
Can you actually become a millionaire?
Books of Interest:
- The Art of Innovation, Tom Kelly, 2003.
- Why Not?: How To Use Everyday Ingenuity To Solve Problems Big And Small, Barry J. Nalebuff & Ian Ayres, 2004.
- Patent It Yourself, David Pressman, 2006
- Diffusion of Innovations, Everett M. Rogers, 1995
- Winning at New Products: Accelerating the Process from Idea to Launch, Robert G. Cooper, 2001